Comments on: AdSense, Amazon and Affiliates http://www.allpeers.com/blog/2005/10/26/adsense-and-amazon/ The official AllPeers blog Fri, 05 Dec 2008 08:54:59 +0000 http://wordpress.org/?v=2.2 By: Matt http://www.allpeers.com/blog/2005/10/26/adsense-and-amazon/#comment-5866 Matt Thu, 27 Oct 2005 14:47:45 +0000 http://www.allpeers.com/blog/2005/10/26/adsense-and-amazon/#comment-5866 Mike - Cedric also took me to task for being such an ignoramus. I didn't realize that so many services of this type already existed. In any case, they aren't going to have the same impact as AdSense until it's totally braindead easy to sign up. Right now, it takes a few days of development to integrate your commerce site with their engine, apparently. What we need is a standard affiliate web service protocol, I think, so the platform providers can offer connectivity as a feature. Julien - According to Ced, companies who do this have an agreement to audit your accounts periodically to make sure that you are paying the proper commissions. I guess there is some cheating, but probably sufficient incentive for most people to play fair. Mike - Cedric also took me to task for being such an ignoramus. I didn’t realize that so many services of this type already existed. In any case, they aren’t going to have the same impact as AdSense until it’s totally braindead easy to sign up. Right now, it takes a few days of development to integrate your commerce site with their engine, apparently. What we need is a standard affiliate web service protocol, I think, so the platform providers can offer connectivity as a feature.

Julien - According to Ced, companies who do this have an agreement to audit your accounts periodically to make sure that you are paying the proper commissions. I guess there is some cheating, but probably sufficient incentive for most people to play fair.

]]> By: Mike http://www.allpeers.com/blog/2005/10/26/adsense-and-amazon/#comment-5863 Mike Wed, 26 Oct 2005 22:56:03 +0000 http://www.allpeers.com/blog/2005/10/26/adsense-and-amazon/#comment-5863 Matt, there are a number of such solutions for revenue sharing. It goes by the term web affiliates and includes both pay-per-click and pay-per-sale transactions. There are networks that aggregate the advertisers and publishers to handle the link exchange. These include Linkshare, Commission Junction, Shareasale, and many more. Companies can also assemble their own "indie" (independent) programs using affilate software. In the latter case, the advertiser must then solicit websites to publish their ads. In fact, my company will soon release an alternative to Google AdWords/AdSense, with a unique twist, that exploits a web affiliate mechanism. Matt, there are a number of such solutions for revenue sharing. It goes by the term web affiliates and includes both pay-per-click and pay-per-sale transactions. There are networks that aggregate the advertisers and publishers to handle the link exchange. These include Linkshare, Commission Junction, Shareasale, and many more. Companies can also assemble their own “indie” (independent) programs using affilate software. In the latter case, the advertiser must then solicit websites to publish their ads. In fact, my company will soon release an alternative to Google AdWords/AdSense, with a unique twist, that exploits a web affiliate mechanism.

]]> By: Julien Couvreur http://www.allpeers.com/blog/2005/10/26/adsense-and-amazon/#comment-5862 Julien Couvreur Wed, 26 Oct 2005 20:56:45 +0000 http://www.allpeers.com/blog/2005/10/26/adsense-and-amazon/#comment-5862 Besides requiring the partner to track some kind of session identifier that can be correlated back to a click on an AdSense ad, there is the problem of partner honesty. Who's to say that partner's would report properly the clicks that converted into sales? Could Google track and count these using some novel method, and the numbers (from Google and the partners) reconciled automatically? Besides requiring the partner to track some kind of session identifier that can be correlated back to a click on an AdSense ad, there is the problem of partner honesty.

Who’s to say that partner’s would report properly the clicks that converted into sales? Could Google track and count these using some novel method, and the numbers (from Google and the partners) reconciled automatically?

]]>